Project Overview

MyRole is a platform for social change, allowing users to create petitions, polls, and donate to charities with ID verification and personalized recommendations.

It streamlines activism and community engagement, aiming to evolve into a national voting platform. Initially not-for-profit, challenges include system design, funding, and team-building, with ongoing efforts in development, fundraising, and trust-building campaigns.

Research

Market Challenges

Complex user flows

Balancing petitions, donations, and user engagement while keeping the experience simple.

Credibility

Gaining trust from users, charities, and stakeholders.

Financial Sustainability

Transitioning from non-profit to for-profit while staying mission-driven.

Market Competition

Differentiating through unique features and superior user experience.

User needs

Ease of Use

Community Engagement

Transparency and Trust

Personalization

Accessibility

Pain points

Complexity

Fragmentation

Lack of Transparency

Privacy Concerns

Limited Engagement